If someone asked you, “What does human resources do?” how would you answer? There are many misconceptions about the function of human resources in a company. Yes, HR has many traditional responsibilities that may be transparent, yet are vital to the success of a company. Meanwhile, organizations are missing out if they’re not just inviting, but involving, HR into the business development equation.The role of the human resources practitioner is evolving. In recent years, HR has grown from simply handling day-to-day tasks (hiring, scheduling, payroll, etc.) to one in which they play a distinct role in the success of a company. This notion has been dubbed Strategic Human Resource Management, which calls for HR to be considered not a necessary evil, but a strategic partner. For these individuals to be invited to, and deliver at, the strategic table, they must be a team member in key business development initiatives. Companies that have implemented Strategic Human Resource Management have seen increases in productivity and profitability of their organization, increased competency of their workforce, and a more effective management of the strengths and weaknesses of employees as they pertain to key corporate goals. It makes sense: an organization that develops employee programs based upon corporate objectives will create synergy throughout the company. And, informed, focused employees have a purpose of responsibility – and a reason to stay. Attrition is reduced, and suddenly, the ‘Help Wanted’ sign doesn’t hang from your shingle as often.Syndeo is far more than HR Outsourcing, or payroll, or staffing. We’re on the constant lookout for “better business ideas.” It’s becoming our mantra. So, let’s talk.